Norman foster´s biographic
film Graphic intro sequence

Concept, design, animation, and postproduction of several graphic pieces illustrating the inner and intimate world of the architect, based on his own sketches. These pieces belong to the biographic documentary film How much does your building weigh, Mr. Foster? directed by Norberto Lopez. The premiere took place at the Berlinale in 2009.

We filmed liquids and combined them with lines developed in 3D which was inspired by the architect’s own drawings. Recreating his illustrations in a 3D space allow us to move through them.

Client: IvoryPress
Project Management: Rafa Aumente / Pablo Santa Maria
Creative Direction: Rafa Aumente / Pablo Santa Maria
Art Direction: Rafa Aumente / Pablo Santa Maria
Concept Arts: Pablo Santa Maria
Motion Graphics: Rafa Aumente / Pablo Santa Maria / Iñaki Imaz
3D Animation: Iñaki Imaz
Postproduction: Ricardo Gómez / Oscar Perea
Shooting: Valentín Álvarez

Tasks Pasoslargos

  • Creative direction
  • motion design
  • shooting
  • animation
  • postproduction